Global Road Marking Materials Market Size, Share, Trends, Industry Growth by Type (Paint-based Marking, Performance-based Marking), by Application (Road & Highway Marking, Antiskid Marking, Parking Lot Marking, Factory Marking, Airport Marking, Others), by Region, and Forecast to 2028 Report ID: RC35618 | Report Format: PDF + Excel | Last Updated: June 25th, 2023

The global road marking materials market size was accounted for over USD 6 billion in 2020 and is expected to experience a significant CAGR of around 5% during the forecast period 2022 to 2028. The rising focus on road safety and the new guideline and standard derived by governments of various countries are some major factors to drive the market growth. Furthermore, the increasing investment in road networks and the growing infrastructure sector in developing economies are further anticipated to fuel the market.

Furthermore, the increasing number of road accidents and the growing need for proper road safety measures are expected to drive market growth. Moreover, the increasing use of high-quality materials to improve road safety and mobility is projected to propel the market. In addition, the rapid growth in urbanization, increasing number of aging drivers, increasing road maintenance and replacement activities, focus on lane departure warning, and continuous expansion of road network is anticipated to boost the market growth in the next upcoming years.

Market Drivers:

Increasing Road Infrastructure Development: The growth in road infrastructure development projects, including highways, expressways, and urban road networks, is a major driver for the road marking materials market. Road markings play a crucial role in ensuring road safety, guiding traffic flow, and improving visibility for drivers. The expansion and maintenance of road networks worldwide drive the demand for road marking materials.

Focus on Road Safety: Governments and transportation authorities across the globe are emphasizing road safety measures to reduce accidents and improve traffic management. Road markings serve as visual cues for drivers, indicating lane boundaries, pedestrian crossings, parking spaces, and other important information. The demand for road marking materials is driven by the need to enhance road safety and minimize traffic-related incidents.

Stringent Traffic Regulations and Standards: Governments and regulatory bodies have established strict traffic regulations and standards to ensure uniformity and consistency in road markings. Compliance with these regulations is crucial to maintain road safety and traffic management. Road marking materials that meet these standards and offer durability, reflectivity, and skid resistance are in high demand.

Urbanization and Population Growth: Rapid urbanization and population growth in urban areas lead to increased traffic congestion. To address this issue, governments invest in road infrastructure improvements and implement traffic management strategies. Road marking materials play a vital role in delineating traffic lanes, intersection markings, and parking areas, helping to optimize traffic flow in urban environments.

Technological Advancements in Road Marking Materials: Technological advancements have resulted in the development of innovative road marking materials that offer improved performance and durability. These advancements include the use of retroreflective materials for enhanced visibility at night, durable and long-lasting paints and thermoplastics, and improved skid resistance. The availability of technologically advanced road marking materials drives their adoption in road infrastructure projects.

Sustainability and Environmental Concerns: The road marking materials industry is increasingly focused on sustainability and environmental considerations. There is a growing demand for eco-friendly road marking materials that have minimal environmental impact during manufacturing, application, and use. This includes materials with reduced VOC emissions, low heavy metal content, and recyclability. The emphasis on sustainability drives the development and adoption of eco-friendly road marking materials.

Maintenance and Rehabilitation of Existing Road Networks: The maintenance and rehabilitation of existing road networks require the reapplication or refreshing of road markings. Over time, road markings may fade or wear off due to weather conditions, traffic, and other factors. The need to maintain visibility, road safety, and regulatory compliance drives the demand for road marking materials for maintenance purposes.

Public and Private Investments in Transportation Infrastructure: Public and private investments in transportation infrastructure projects, such as road expansions, upgrades, and modernizations, contribute to the growth of the road marking materials market. Infrastructure investments aimed at improving road connectivity, reducing traffic congestion, and enhancing transportation efficiency drive the demand for road marking materials.

Market Snapshot:

Benchmark Year 2022
Market Size > USD 6 Billion in 2020
Market Growth (CAGR) ~ 5% (2023-2030)
Largest Market Share Asia Pacific
Analysis Period 2020-2030
Market Players Sherwin-Williams Company, Ennis-Flint, Inc., BASLER LACKE SWITZERLAND, Geveko Markings, and Kataline Group

Market Insights:

By type, the paint-based marking segment dominated the global road marking materials market in 2020

The global road marking materials market is bifurcated into type, application, and geography. On the basis of type, the market is further segmented into paint-based marking and performance-based marking. The paint-based marking segment dominated the global market in 2020 and is expected to hold the largest revenue share of around two-third share of the market by the end of the analysis period. On the flip side, the performance-based marking segment is estimated to grow at the fastest growth rate over the forecast period. The advantage associated with the material such as durability, excellent reflection, and lack of VOC components are expected to drive the segment growth over the forecast period.

By application, the road & highway marking segment held the ragest revenue share of the road marking materials market

On the basis of application, the market is segmented into road & highway marking, antiskid marking, parking lot marking, factory marking, airport marking, and others. The road and highway marking segment dominated the global road marking materials market in 2020 and is expected to maintain its dominance over the forecast period. The increasing number of road accidents around the world is a primary factor to drive the segment growth. Furthermore, the increasing investment in the road network and the government regulations regarding road safety are further anticipated to boost the segment growth over the forecast period. In Nov 2021, the US government plans to allocate USD 110 billion to repair aging and dilapidated highways.

Road Marking Materials Market Size

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The road marking materials comprehensive study analyzes industry trends, market size, competitive analysis, and market forecast – 2022 to 2028. Research Corridor report provides detailed premium insight into the global market and reveals the potential revenue streams, commercial prospects, market drivers, challenges, opportunities, issues, and events affecting the industry. In addition, the report has a dedicated section covering market forecasts and analysis for leading geographies, profiles of major companies operating in the market, and expert opinion obtained from interviews with industry executives and experts from prominent companies.

The road marking materials market research report presents the analysis of each segment from 2019 to 2028 considering 2020 as the base year for the research. The compounded annual growth rate (CAGR) for each respective segment is calculated for the forecast period from 2021 to 2027.

Historical & Forecast Period

  • 2019-20 – Historical Year
  • 2021 – Base Year
  • 2022-2028 – Forecast Period

Market Segmentation:

By Type:

  • Paint-based Marking
    • Solvent-based paints
    • Water-based paints
  • Performance-based Marking
    • Thermoplastics
    • Cold Plastics

By Application:

  • Road & Highway Marking
  • Antiskid Marking
  • Parking Lot Marking
  • Factory Marking
  • Airport Marking
  • Others

By Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Geographic Coverage:

The Asia Pacific dominates the global road marking materials market in 2020 due to the growing road network in the region

Geographically, the Asia Pacific is expected to hold the largest revenue share of the global road marking materials market by the end of the analysis period. The increasing demand for safer roads and the growing investment in the construction sector are some major factors to drive the market growth in the region. Furthermore, the increasing investment in road networks and the government policies to support the transportation sector are further anticipated to fuel the market growth in the Asia Pacific. Moreover, the rapid growth in urbanization and the growing road maintenance activities are projected to propel the market in the next upcoming years.

Competitive Assessment:

Some of the major market players operating in the global road marking materials market are Sherwin-Williams Company, Ennis-Flint, Inc., BASLER LACKE SWITZERLAND, Geveko Markings, and Kataline Group. Companies are exploring markets through expansion, new investment, the introduction of new services, and collaboration as their preferred strategies. Players are exploring new geography through expansion and acquisition to gain a competitive advantage through joint synergy.

Key Companies:

  • Sherwin-Williams Company
  • Ennis-Flint, Inc.
  • BASLER LACKE SWITZERLAND
  • Geveko Markings
  • Kataline Group
  • SWARCO AG
  • Ozark Materials LLC.
  • SealMaster
  • Dianal America Inc.
  • Kestrel Thermoplastics Ltd.

Key Questions Answered by Road Marking Materials Market Report

  • Global road marking materials market forecasts from 2022-2028
  • Regional market forecasts from 2022-2028 covering Asia-Pacific, North America, Europe, Middle East & Africa, and Latin America
  • Country-level forecasts from 2022-2028 covering 15 major countries from the regions as mentioned above
  • Road marking materials submarket forecasts from 2022-2028 covering the market by type, by application, and geography
  • Various industry models such as SWOT analysis, Value Chain Analysis about the market
  • Analysis of the key factors driving and restraining the growth of the global, regional, and country-level road marking materials markets from 2022-2028
  • Competitive Landscape and market positioning of top 10 players operating in the market
Table of Content:

1. Preface


1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Primary Research
1.3.3. Phase III – Expert Panel Review
1.4. Assumptions

 

2. Executive Summary


2.1. Global Road Marking Materials Market Portraiture
2.2. Global Road Marking Materials Market, by Type, 2021 (USD Mn)
2.3. Global Road Marking Materials Market, by Application, 2021 (USD Mn)
2.4. Global Road Marking Materials Market, by Geography, 2021 (USD Mn)

 

3. Global Road Marking Materials Market Analysis


3.1. Road Marking Materials Market Overview
3.2. Market Inclination Insights
3.3. Market Dynamics
3.3.1. Drivers
3.3.2. Challenges
3.3.3. Opportunities
3.4. Attractive Investment Proposition
3.5. Competitive Analysis
3.6. Porter’s Five Force Analysis
3.6.1. Bargaining Power of Suppliers
3.6.2. Bargaining Power of Buyers
3.6.3. Threat of New Entrants
3.6.4. Threat of Substitutes
3.6.5. Degree of Competition
3.7. COVID-19 Impact Analysis

 

4. Global Road Marking Materials Market By Type, 2019 – 2028 (USD Mn)


4.1. Overview
4.2. Paint-based Marking
4.2.1. Solvent-based Paints
4.2.2. Water-based Paints
4.3. Performance-based Marking
4.3.1. Thermoplastics
4.3.2. Cold Plastics

 

5. Global Road Marking Materials Market By Application, 2019 – 2028 (USD Mn)


5.1. Overview
5.2. Road & Highway Marking
5.3. Antiskid Marking
5.4. Parking Lot Marking
5.5. Factory Marking
5.6. Airport Marking
5.7. Others

 

6. North America Road Marking Materials Market Analysis and Forecast, 2019 – 2028 (USD Mn)


6.1.1. Overview
6.1.2. North America Road Marking Materials Market by Type (2019-2028 USD Mn)
6.1.3. North America Road Marking Materials Market by Application (2019-2028 USD Mn)
6.1.4. North America Road Marking Materials Market by Country (2019-2028 USD Mn)
6.1.4.1. U.S.
6.1.4.1.1. U.S. Road Marking Materials Market by Type (2019-2028 USD Mn)
6.1.4.1.2. U.S. Road Marking Materials Market by Application (2019-2028 USD Mn)
6.1.4.2. Canada
6.1.4.2.1. Canada Road Marking Materials Market by Type (2019-2028 USD Mn)
6.1.4.2.2. Canada Road Marking Materials Market by Application (2019-2028 USD Mn)

 

7. Europe Road Marking Materials Market Analysis and Forecast, 2019 – 2028 (USD Mn)


7.1.1. Overview
7.1.2. Europe Road Marking Materials Market by Type (2019-2028 USD Mn)
7.1.3. Europe Road Marking Materials Market by Application (2019-2028 USD Mn)
7.1.4. Europe Road Marking Materials Market by Country (2019-2028 USD Mn)
7.1.4.1. Germany
7.1.4.1.1. Germany Road Marking Materials Market by Type (2019-2028 USD Mn)
7.1.4.1.2. Germany Road Marking Materials Market by Application (2019-2028 USD Mn)
7.1.4.2. U.K.
7.1.4.2.1. U.K. Road Marking Materials Market by Type (2019-2028 USD Mn)
7.1.4.2.2. U.K. Road Marking Materials Market by Application (2019-2028 USD Mn)
7.1.4.3. France
7.1.4.3.1. France Road Marking Materials Market by Type (2019-2028 USD Mn)
7.1.4.3.2. France Road Marking Materials Market by Application (2019-2028 USD Mn)
7.1.4.4. Italy
7.1.4.4.1. Italy Road Marking Materials Market by Type (2019-2028 USD Mn)
7.1.4.4.2. Italy Road Marking Materials Market by Application (2019-2028 USD Mn)
7.1.4.5. Rest of Europe
7.1.4.5.1. Rest of Europe Road Marking Materials Market by Type (2019-2028 USD Mn)
7.1.4.5.2. Rest of Europe Road Marking Materials Market by Application (2019-2028 USD Mn)

 

8. Asia Pacific Road Marking Materials Market Analysis and Forecast, 2019 – 2028 (USD Mn)


8.1.1. Overview
8.1.2. Asia Pacific Road Marking Materials Market by Type (2019-2028 USD Mn)
8.1.3. Asia Pacific Road Marking Materials Market by Application (2019-2028 USD Mn)
8.1.4. Asia Pacific Road Marking Materials Market by Country (2019-2028 USD Mn)
8.1.4.1. China
8.1.4.1.1. China Road Marking Materials Market by Type (2019-2028 USD Mn)
8.1.4.1.2. China Road Marking Materials Market by Application (2019-2028 USD Mn)
8.1.4.2. Japan
8.1.4.2.1. Japan Road Marking Materials Market by Type (2019-2028 USD Mn)
8.1.4.2.2. Japan Road Marking Materials Market by Application (2019-2028 USD Mn)
8.1.4.3. Rest of Asia Pacific
8.1.4.3.1. Rest of Asia Pacific Road Marking Materials Market by Type (2019-2028 USD Mn)
8.1.4.3.2. Rest of Asia Pacific Road Marking Materials Market by Application (2019-2028 USD Mn)

 

9. Latin America (LATAM) Road Marking Materials Market Analysis and Forecast, 2019 – 2028 (USD Mn)


9.1.1. Overview
9.1.2. Latin America Road Marking Materials Market by Type (2019-2028 USD Mn)
9.1.3. Latin America Road Marking Materials Market by Application (2019-2028 USD Mn)
9.1.4. Latin America Road Marking Materials Market by Country (2019-2028 USD Mn)
9.1.4.1. Brazil
9.1.4.1.1. Brazil Road Marking Materials Market by Type (2019-2028 USD Mn)
9.1.4.1.2. Brazil Road Marking Materials Market by Application (2019-2028 USD Mn)
9.1.4.2. Mexico
9.1.4.2.1. Mexico Road Marking Materials Market by Type (2019-2028 USD Mn)
9.1.4.2.2. Mexico Road Marking Materials Market by Application (2019-2028 USD Mn)
9.1.4.3. Rest of Latin America
9.1.4.3.1. Rest of Latin America Road Marking Materials Market by Type (2019-2028 USD Mn)
9.1.4.3.2. Rest of Latin America Road Marking Materials Market by Application (2019-2028 USD Mn)

 

10. Middle East and Africa Road Marking Materials Market Analysis and Forecast, 2019 – 2028 (USD Mn)


10.1.1. Overview
10.1.2. MEA Road Marking Materials Market by Type (2019-2028 USD Mn)
10.1.3. MEA Road Marking Materials Market by Application (2019-2028 USD Mn)
10.1.4. Middle East and Africa Road Marking Materials Market, by Country (2019-2028 USD Mn)
10.1.4.1. GCC
10.1.4.1.1. GCC Road Marking Materials Market by Type (2019-2028 USD Mn)
10.1.4.1.2. GCC Road Marking Materials Market by Application (2019-2028 USD Mn)
10.1.4.2. South Africa
10.1.4.2.1. South Africa Road Marking Materials Market by Type (2019-2028 USD Mn)
10.1.4.2.2. South Africa Road Marking Materials Market by Application (2019-2028 USD Mn)
10.1.4.3. Rest of MEA
10.1.4.3.1. Rest of MEA Road Marking Materials Market by Type (2019-2028 USD Mn)
10.1.4.3.2. Rest of MEA Road Marking Materials Market by Application (2019-2028 USD Mn)

 

11. Company Profiles


11.1. Sherwin-Williams Company
11.1.1. Business Description
11.1.2. Financial Health and Budget Allocation
11.1.3. Product Positions/Portfolio
11.1.4. Recent Development
11.1.5. SWOT Analysis
11.2. Ennis-Flint, Inc.
11.2.1. Business Description
11.2.2. Financial Health and Budget Allocation
11.2.3. Product Positions/Portfolio
11.2.4. Recent Development
11.2.5. SWOT Analysis
11.3. BASLER LACKE SWITZERLAND
11.3.1. Business Description
11.3.2. Financial Health and Budget Allocation
11.3.3. Product Positions/Portfolio
11.3.4. Recent Development
11.3.5. SWOT Analysis
11.4. Geveko Markings
11.4.1. Business Description
11.4.2. Financial Health and Budget Allocation
11.4.3. Product Positions/Portfolio
11.4.4. Recent Development
11.4.5. SWOT Analysis
11.5. Kataline Group
11.5.1. Business Description
11.5.2. Financial Health and Budget Allocation
11.5.3. Product Positions/Portfolio
11.5.4. Recent Development
11.5.5. SWOT Analysis
11.6. SWARCO AG
11.6.1. Business Description
11.6.2. Financial Health and Budget Allocation
11.6.3. Product Positions/Portfolio
11.6.4. Recent Development
11.6.5. SWOT Analysis
11.7. Ozark Materials LLC.
11.7.1. Business Description
11.7.2. Financial Health and Budget Allocation
11.7.3. Product Positions/Portfolio
11.7.4. Recent Development
11.7.5. SWOT Analysis
11.8. SealMaster
11.8.1. Business Description
11.8.2. Financial Health and Budget Allocation
11.8.3. Product Positions/Portfolio
11.8.4. Recent Development
11.8.5. SWOT Analysis
11.9. Dianal America Inc.
11.9.1. Business Description
11.9.2. Financial Health and Budget Allocation
11.9.3. Product Positions/Portfolio
11.9.4. Recent Development
11.9.5. SWOT Analysis
11.10. Kestrel Thermoplastics Ltd.
11.10.1. Business Description
11.10.2. Financial Health and Budget Allocation
11.10.3. Product Positions/Portfolio
11.10.4. Recent Development
11.10.5. SWOT Analysis
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