Global Seat Ventilation Market Size, Share, Trends, Industry Growth by Type (Radial Fan, Axial Fan), by Vehicle Type (Passenger Cars, Commercial Vehicles, Others), by Sales Channel, by Region, and Forecast to 2030

Report ID: RC135405 | Report Format: PDF + Excel | Starting Price: 2520/- USD | Last Updated: July 1st, 2023

The global seat ventilation market size is estimated to register a significant compound annual growth rate (CAGR) of around 6% during the forecast period from 2023 to 2030. The primary driving factors for the market include the increasing demand for comfortable and luxurious car interiors, growing awareness about health and wellness, and the rising trend of electric vehicles. The automotive industry is continuously striving to enhance the comfort and convenience of the car users. The ventilation systems in car seats can provide a comfortable experience for the passengers, especially during long journeys.

Moreover, with the increasing awareness about health and wellness, people are becoming more concerned about their well-being, and are willing to pay extra for products that can offer added health benefits. Seat ventilation can provide a healthy environment in the car by improving air circulation and reducing humidity, which can prevent the growth of mold and bacteria.

Additionally, the rising trend of electric vehicles is also driving the demand for seat ventilation systems. Electric vehicles produce less noise, vibration, and heat as compared to conventional vehicles. As a result, the noise and vibration from the road can be more noticeable in the electric cars, and the seat ventilation system can help in reducing the discomfort caused by these factors.

Driving Factors:

Comfort and convenience: Seat ventilation systems provide increased comfort and convenience for passengers and drivers by keeping them cool and reducing sweat and odor.

Health and wellness: Seat ventilation systems promote better health and wellness by improving air circulation, reducing humidity, and preventing the growth of bacteria and other harmful organisms.

Fuel efficiency: Seat ventilation systems can help improve fuel efficiency by reducing the need for air conditioning, which can consume a significant amount of fuel.

Environmental concerns: As environmental concerns continue to rise, there is a growing demand for eco-friendly and energy-efficient solutions. Seat ventilation systems can help reduce carbon emissions and save energy.

Technological advancements: With advancements in technology, seat ventilation systems are becoming more advanced, sophisticated, and cost-effective. This is driving the adoption of seat ventilation systems in the automotive industry.

Increasing demand for luxury vehicles: The increasing demand for luxury vehicles is driving the growth of the seat ventilation market, as these vehicles typically come equipped with advanced seat ventilation systems.

Government regulations: Government regulations related to vehicle safety and emissions are also driving the adoption of seat ventilation systems, as they can help meet these regulations.

Market Attributes:

Benchmark Year 2022
Market Size $ xx.x Mn lock
Market Growth (CAGR) ~ 6% (2023-2030)
Largest Market Share lock
Analysis Period 2020-2030
Market Players Ebm-papst Group, NIDEC Corporation, Delta Electronics, Inc., Johnson Electric Holdings Limited, and Kongsberg Automotive ASA

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Market Insights:

The global seat ventilation market is bifurcated into type, vehicle type, sales channel, and geography. On the basis of type, the market is further segmented into radial fan and axial fan. Radial fans are also known as centrifugal fans and are designed to move air perpendicular to the fan’s axis. They are commonly used in seat ventilation systems for their ability to deliver high-pressure airflow. Radial fans have blades that curve outward from the hub, which directs air into a spiral pattern. They are generally quieter than axial fans, making them ideal for use in vehicles where passenger comfort is a priority.

Radial fans are known for their high-pressure capabilities and are often used in applications where high resistance to airflow is present, such as in duct systems or when filtering air. They are also suitable for applications that require the movement of large volumes of air. In the case of seat ventilation, radial fans may be used to generate high-pressure airflow to circulate and distribute the cooled or heated air to the seat surface.

Axial fans, on the other hand, are designed to move air parallel to the fan’s axis. They are typically used in applications that require a high volume of airflow but do not require high pressure. Axial fans have blades that rotate around an axis, which directs air straight through the fan. They are commonly used in automotive ventilation systems, such as in the cooling of engines or the circulation of air within the cabin.

Axial fans are known for their efficiency and low noise levels. They are often used in applications that require the movement of large volumes of air at relatively low pressure, such as in cooling towers or air-cooled heat exchangers. In the case of seat ventilation, axial fans may be used to draw in cool air from the surroundings and circulate it through the seat to provide cooling.

The seat ventilation market research report presents the analysis of each segment from 2020 to 2030 considering 2022 as the base year for the research. The compounded annual growth rate (CAGR) for each respective segment is calculated for the forecast period from 2023 to 2030.

Historical & Forecast Period

  • 2020-21 – Historical Year
  • 2022 – Base Year
  • 2023-2030 – Forecast Period

Market Segmentation:

By Type:

  • Radial Fan
  • Axial Fan

By Vehicle Type:

  • Passenger Cars
  • Commercial Vehicles
  • Others

By Sales Channel:

  • OEMs
  • Aftermarket

By Region:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Geographic Coverage:

Geographically, the seat ventilation market report comprises dedicated sections centering on the regional market revenue and trends. The seat ventilation market has been segmented on the basis of geographic regions into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. The seat ventilation market has been extensively analyzed on the basis of various regional factors such as demographics, gross domestic product (GDP), inflation rate, acceptance, and others. Seat ventilation market estimates have also been provided for the historical years 2020 & 2021 along with forecasts for the period from 2023 – 2030.

Competitive Assessment:

Key players operating in the global seat ventilation market are Ebm-papst Group, NIDEC Corporation, Delta Electronics, Inc., Johnson Electric Holdings Limited, and Kongsberg Automotive ASA. Companies are exploring markets through expansion, new investment, the introduction of new services, and collaboration as their preferred strategies. For instance:

  • In 2020, Adient, a leading automotive seating supplier, announced the launch of its new Active Ventilation 2.0 system, which provides a more personalized and efficient ventilation experience for passengers.
  • In 2019, Gentherm, a developer of thermal management technologies, introduced its new ClimateSense system, which uses advanced sensing and control technologies to provide personalized heating and cooling in automotive seats.
  • In 2018, Lear Corporation, a leading automotive seating supplier, launched its new Intu comfort seating system, which features integrated ventilation and massage functions to provide enhanced comfort for drivers and passengers.
  • In 2017, Faurecia, a leading automotive technology supplier, introduced its new Active Wellness 2.0 seating system, which includes advanced ventilation and air purification technologies to improve passenger comfort and health.

Key Companies:

  • Ebm-papst Group
  • NIDEC Corporation
  • Delta Electronics, Inc.
  • Johnson Electric Holdings Limited
  • Kongsberg Automotive ASA
  • ebm NADI International Pte Ltd.
  • Toyota Boshoku Corporation
  • Gentherm Inc.
  • TMD Friction Holdings GmbH
  • Panasonic Corporation

Key Questions Answered by Seat Ventilation Market Report

  • Global seat ventilation market forecasts from 2023-2030
  • Regional market forecasts from 2023-2030 covering Asia-Pacific, North America, Europe, Middle East & Africa, and Latin America
  • Country-level forecasts from 2023-2030 covering 15 major countries from the regions as mentioned above
  • Seat ventilation submarket forecasts from 2023-2030 covering the market by type, vehicle type, sales channel, and geography
  • Various industry models such as SWOT analysis, Value Chain Analysis about the market
  • Analysis of the key factors driving and restraining the growth of the global, regional, and country-level seat ventilation markets from 2023-2030
  • Competitive Landscape and market positioning of top 10 players operating in the market
Table of Content:

1. Preface


1.1. Report Description
1.1.1. Purpose of the Report
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Research Scope
1.3. Research Methodology
1.3.1. Phase I – Secondary Research
1.3.2. Phase II – Primary Research
1.3.3. Phase III – Expert Panel Review
1.4. Assumptions

 

2. Executive Summary


2.1. Global Seat Ventilation Market Portraiture
2.2. Global Seat Ventilation Market, by Type, 2022 (USD Mn)
2.3. Global Seat Ventilation Market, by Vehicle Type, 2022 (USD Mn)
2.4. Global Seat Ventilation Market, by Sales Channel, 2022 (USD Mn)
2.5. Global Seat Ventilation Market, by Geography, 2022 (USD Mn)

 

3. Global Seat Ventilation Market Analysis


3.1. Seat Ventilation Market Overview
3.2. Market Inclination Insights
3.3. Market Dynamics
3.3.1. Drivers
3.3.2. Challenges
3.3.3. Opportunities
3.4. Attractive Investment Proposition
3.5. Competitive Analysis
3.6. Porter’s Five Force Analysis
3.6.1. Bargaining Power of Suppliers
3.6.2. Bargaining Power of Buyers
3.6.3. Threat of New Entrants
3.6.4. Threat of Substitutes
3.6.5. Degree of Competition
3.7. PESTLE Analysis
3.8. COVID-19 Impact Analysis

 

4. Global Seat Ventilation Market By Type, 2020 – 2030 (USD Mn)


4.1. Overview
4.2. Radial Fan
4.3. Axial Fan

 

5. Global Seat Ventilation Market By Vehicle Type, 2020 – 2030 (USD Mn)


5.1. Overview
5.2. Passenger Cars
5.3. Commercial Vehicles
5.4. Others

 

6. Global Seat Ventilation Market By Sales Channel, 2020 – 2030 (USD Mn)


6.1. Overview
6.2. OEMs
6.3. Aftermarket

 

7. North America Seat Ventilation Market Analysis and Forecast, 2020 – 2030 (USD Mn)


7.1. Overview
7.2. North America Seat Ventilation Market by Type, (2020-2030 USD Mn)
7.3. North America Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
7.4. North America Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
7.5. North America Seat Ventilation Market by Country, (2020-2030 USD Mn)
7.5.1. U.S.
7.5.1.1. U.S. Seat Ventilation Market by Type, (2020-2030 USD Mn)
7.5.1.2. U.S. Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
7.5.1.3. U.S. Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
7.5.2. Canada
7.5.2.1. Canada Seat Ventilation Market by Type, (2020-2030 USD Mn)
7.5.2.2. Canada Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
7.5.2.3. Canada Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)

 

8. Europe Seat Ventilation Market Analysis and Forecast, 2020 - 2030 (USD Mn)


8.1. Overview
8.2. Europe Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.3. Europe Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.4. Europe Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
8.5. Europe Seat Ventilation Market by Country, (2020-2030 USD Mn)
8.5.1. Germany
8.5.1.1. Germany Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.5.1.2. Germany Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.5.1.3. Germany Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
8.5.2. U.K.
8.5.2.1. U.K. Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.5.2.2. U.K. Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.5.2.3. U.K. Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
8.5.3. France
8.5.3.1. France Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.5.3.2. France Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.5.3.3. France Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
8.5.4. Spain
8.5.4.1. Spain Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.5.4.2. Spain Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.5.4.3. Spain Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
8.5.5. Italy
8.5.5.1. Italy Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.5.5.2. Italy Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.5.5.3. Italy Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
8.5.6. Rest of Europe
8.5.6.1. Rest of Europe Seat Ventilation Market by Type, (2020-2030 USD Mn)
8.5.6.2. Rest of Europe Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
8.5.6.3. Rest of Europe Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)

 

9. Asia Pacific Seat Ventilation Market Analysis and Forecast, 2020 - 2030 (USD Mn)


9.1. Overview
9.2. Asia Pacific Seat Ventilation Market by Type, (2020-2030 USD Mn)
9.3. Asia Pacific Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
9.4. Asia Pacific Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
9.5. Asia Pacific Seat Ventilation Market by Country, (2020-2030 USD Mn)
9.5.1. China
9.5.1.1. China Seat Ventilation Market by Type, (2020-2030 USD Mn)
9.5.1.2. China Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
9.5.1.3. China Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
9.5.2. Japan
9.5.2.1. Japan Seat Ventilation Market by Type, (2020-2030 USD Mn)
9.5.2.2. Japan Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
9.5.2.3. Japan Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
9.5.3. India
9.5.3.1. India Seat Ventilation Market by Type, (2020-2030 USD Mn)
9.5.3.2. India Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
9.5.3.3. India Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
9.5.4. Rest of Asia Pacific
9.5.4.1. Rest of Asia Pacific Seat Ventilation Market by Type, (2020-2030 USD Mn)
9.5.4.2. Rest of Asia Pacific Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
9.5.4.3. Rest of Asia Pacific Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)

 

10. Latin America (LATAM) Seat Ventilation Market Analysis and Forecast, 2020 - 2030 (USD Mn)


10.1. Overview
10.2. Latin America Seat Ventilation Market by Type, (2020-2030 USD Mn)
10.3. Latin America Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
10.4. Latin America Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
10.5. Latin America Seat Ventilation Market by Country, (2020-2030 USD Mn)
10.5.1. Brazil
10.5.1.1. Brazil Seat Ventilation Market by Type, (2020-2030 USD Mn)
10.5.1.2. Brazil Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
10.5.1.3. Brazil Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
10.5.2. Mexico
10.5.2.1. Mexico Seat Ventilation Market by Type, (2020-2030 USD Mn)
10.5.2.2. Mexico Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
10.5.2.3. Mexico Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
10.5.3. Rest of Latin America
10.5.3.1. Rest of Latin America Seat Ventilation Market by Type, (2020-2030 USD Mn)
10.5.3.2. Rest of Latin America Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
10.5.3.3. Rest of Latin America Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)

 

11. Middle East and Africa Seat Ventilation Market Analysis and Forecast, 2020 - 2030 (USD Mn)


11.1. Overview
11.2. MEA Seat Ventilation Market by Type, (2020-2030 USD Mn)
11.3. MEA Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
11.4. MEA Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
11.5. Middle East and Africa Seat Ventilation Market, by Country, (2020-2030 USD Mn)
11.5.1. GCC
11.5.1.1. GCC Seat Ventilation Market by Type, (2020-2030 USD Mn)
11.5.1.2. GCC Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
11.5.1.3. GCC Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
11.5.2. South Africa
11.5.2.1. South Africa Seat Ventilation Market by Type, (2020-2030 USD Mn)
11.5.2.2. South Africa Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
11.5.2.3. South Africa Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)
11.5.3. Rest of MEA
11.5.3.1. Rest of MEA Seat Ventilation Market by Type, (2020-2030 USD Mn)
11.5.3.2. Rest of MEA Seat Ventilation Market by Vehicle Type, (2020-2030 USD Mn)
11.5.3.3. Rest of MEA Seat Ventilation Market by Sales Channel, (2020-2030 USD Mn)

 

12. Company Profiles


12.1. Ebm-papst Group
12.1.1. Business Description
12.1.2. Financial Health and Budget Allocation
12.1.3. Product Positions/Portfolio
12.1.4. Recent Development
12.1.5. SWOT Analysis
12.2. NIDEC Corporation
12.2.1. Business Description
12.2.2. Financial Health and Budget Allocation
12.2.3. Product Positions/Portfolio
12.2.4. Recent Development
12.2.5. SWOT Analysis
12.3. Delta Electronics, Inc.
12.3.1. Business Description
12.3.2. Financial Health and Budget Allocation
12.3.3. Product Positions/Portfolio
12.3.4. Recent Development
12.3.5. SWOT Analysis
12.4. Johnson Electric Holdings Limited
12.4.1. Business Description
12.4.2. Financial Health and Budget Allocation
12.4.3. Product Positions/Portfolio
12.4.4. Recent Development
12.4.5. SWOT Analysis
12.5. Kongsberg Automotive ASA
12.5.1. Business Description
12.5.2. Financial Health and Budget Allocation
12.5.3. Product Positions/Portfolio
12.5.4. Recent Development
12.5.5. SWOT Analysis
12.6. ebm NADI International Pte Ltd.
12.6.1. Business Description
12.6.2. Financial Health and Budget Allocation
12.6.3. Product Positions/Portfolio
12.6.4. Recent Development
12.6.5. SWOT Analysis
12.7. Toyota Boshoku Corporation
12.7.1. Business Description
12.7.2. Financial Health and Budget Allocation
12.7.3. Product Positions/Portfolio
12.7.4. Recent Development
12.7.5. SWOT Analysis
12.8. Gentherm Inc.
12.8.1. Business Description
12.8.2. Financial Health and Budget Allocation
12.8.3. Product Positions/Portfolio
12.8.4. Recent Development
12.8.5. SWOT Analysis
12.9. TMD Friction Holdings GmbH
12.9.1. Business Description
12.9.2. Financial Health and Budget Allocation
12.9.3. Product Positions/Portfolio
12.9.4. Recent Development
12.9.5. SWOT Analysis
12.10. Panasonic Corporation
12.10.1. Business Description
12.10.2. Financial Health and Budget Allocation
12.10.3. Product Positions/Portfolio
12.10.4. Recent Development
12.10.5. SWOT Analysis
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