Black Beer Market Size & Forecast Report - 2026 to 2030

The global black beer market size is expected to experience a robust CAGR of around 9% during the forecast period from 2022 to 2028. The rising consumer awareness regarding diseases caused by obesity is a primary factor driving market growth. Furthermore, the increasing consumption of alcoholic beverages among millennials, growing production of microbreweries, and consumer shifting preference are further anticipated to drive the market over the forecast period. Moreover, the wide range availability of black beer, increasing disposable income, and the increasing number of local breweries in developing economies are expected to propel the market growth.

An increase in demand is recorded for craft beer among millennials and premium drinkers which is driving the market growth. In recent years, the number of local breweries has increased which is fueling the demand for black beer processed in microbreweries. The shifting preference of consumers from regular beer to flavored beer and the enhanced flavor is expected to contribute to the market. Furthermore, the rapid urbanization and rising disposable income in developing economies, and the rising awareness regarding advantages associated with black beer are further expected to fuel the market growth

Market Drivers:

Increasing Consumer Preference for Craft and Specialty Beers: There has been a significant shift in consumer preferences towards craft and specialty beers, including black beers. Consumers are increasingly seeking unique and flavorful beer options that offer a distinct taste experience. Black beers, such as stouts and porters, are known for their rich and complex flavors, which appeal to beer enthusiasts looking for something different from traditional light lagers.

Flavor Diversity and Innovation: Black beers offer a wide range of flavors, including roasted malt, chocolate, coffee, caramel, and toffee. The flavor profile of black beers attracts consumers who appreciate the complexity and depth of taste. Brewers are constantly innovating and experimenting with ingredients and brewing techniques to create new and exciting black beer varieties, driving consumer interest and market growth.

Growing Craft Beer Culture: The craft beer movement has gained momentum globally, with a growing number of independent breweries producing a diverse range of beers. Black beers, with their distinctive flavors and styles, have become an integral part of the craft beer culture. Craft beer enthusiasts and beer connoisseurs actively seek out black beers, contributing to their increasing popularity and market demand.

Food Pairing Opportunities: Black beers are known for their versatility in food pairing. Their robust flavors and aromas complement a wide range of cuisines and dishes. From grilled meats to chocolate desserts, black beers can enhance the dining experience and provide a unique flavor combination. The growing interest in food and beer pairing experiences has driven the demand for black beers in the market.

Influence of Beer Festivals and Events: Beer festivals and events provide a platform for breweries to showcase their black beer offerings and engage with beer enthusiasts. These events create awareness and generate buzz around different beer styles, including black beers. The presence of black beers at beer festivals and events contributes to their visibility and popularity among consumers.

Marketing and Branding Strategies: Effective marketing and branding strategies by breweries and beer companies play a crucial role in promoting black beers. Engaging packaging designs, captivating labels, and compelling storytelling around the brewing process and ingredients help create a distinctive brand identity for black beers. The branding efforts contribute to consumer attraction and the growth of the black beer market.

Influence of Beer Ratings and Reviews: Online platforms and beer rating websites have empowered consumers to access information and reviews about various beer styles, including black beers. Positive ratings and reviews can significantly influence consumer purchasing decisions and drive demand for specific black beer brands and varieties. The growing reliance on online resources for beer recommendations and reviews has impacted the popularity and market growth of black beers.

Cultural and Regional Factors: Black beers have strong cultural associations with specific regions and countries. For example, Irish stouts and English porters have a rich brewing heritage and are popular in their respective regions. Cultural preferences and traditions contribute to the demand for black beers in those areas. Additionally, black beers may be favored in regions with colder climates, as their full-bodied and warming qualities are often appreciated during colder seasons.

Market Snapshot:

Market Insights:

By product type, the dark lagers segment is expected to dominated the market by 2028

The global black beer market is bifurcated into product, packaging, sales channel, and geography. On the basis of product type, the market is further segmented into dark lager, dark ale, brown porter, and stout. The dark lager segment dominated the global market in 2020 and is expected to hold the largest market share of over half of the market by the end of the analysis period. The higher consumer preference for lagers compared to other products is one of the major factor to drive the segment growth. On the flip side, the brown porter segment is estimated to grow at the highest CAGR over the forecast period due to the rising inclination among millennials.

By packaging, the can segment is expected to grow at a significant CAGR over the forecast period

On the basis of packaging, the market is segmented into cans and bottles. The can packaging segment dominated the global black beer market in 2020 and is expected to hold the largest market share of over 2/3 of the market by the end of the analysis period. The increasing adoption of sustainable and eco-friendly packaging is a major factor to drive the segment growth. Furthermore, the easy handling, easy recycling, and higher preference are further anticipated to fuel the segment growth over the forecast period.

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The black beer comprehensive study analyzes industry trends, market size, competitive analysis, and market forecast – 2022 to 2028. Research Corridor report provides detailed premium insight into the global market and reveals the potential revenue streams, commercial prospects, market drivers, challenges, opportunities, issues, and events affecting the industry. In addition, the report has a dedicated section covering market forecasts and analysis for leading geographies, profiles of major companies operating in the market and expert opinion obtained from interviews with industry executives and experts from prominent companies.

The black beer market research report presents the analysis of each segment from 2019 to 2028 considering 2020 as the base year for the research. The compounded annual growth rate (CAGR) for each respective segment is calculated for the forecast period from 2021 to 2027.

Historical & Forecast Period

• 2019-20 – Historical Year
• 2021 – Base Year
• 2022-2028 – Forecast Period

Market Segmentation:

By Product:

• Dark Lager
• Dark Ale
• Brown Porter
• Stout

By Packaging:

• Cans
• Bottles

By Sales Channel:

• Online
• Offline

By Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Geographic Coverage:

Geographically, the Asia Pacific dominated the global black beer market in 2020 and is anticipated to hold the largest market share of over 1/3 of the market by the end of the analysis period. The increasing consumption of alcoholic beverages coupled with the continuous expansion of the alcoholic beverages industry is a major factor to drive the market growth in the region. Furthermore, the rapid growth in urbanization, increasing disposable income, and the growing number of local breweries in developing economies are further expected to propel the market in the Asia Pacific.

Competitive Assessment:

Some of the major market players operating in the global black beer market are Anheuser Busch InBev SA/NV, Beavertown Brewery, Asahi Group Holdings Ltd., Carlsberg Breweries AS, and Buxton Brewery Co. Ltd. Companies are exploring markets by expansion, new investment, the introduction of new services, and collaboration as their preferred strategies. Players are exploring new geography through expansion and acquisition to gain a competitive advantage through joint synergy.

Key Companies:

• Anheuser Busch InBev SA/NV
• Beavertown Brewery
• Asahi Group Holdings Ltd.
• Carlsberg Breweries AS
• Buxton Brewery Co. Ltd.
• Heineken NV
• Diageo Plc
• Mikkeller ApS
• The Boston Beer Co. Inc.
• Stone Brewing Co.

Key Questions Answered by Black Beer Market Report

• Global black beer market forecasts from 2022-2028
• Regional market forecasts from 2022-2028 covering Asia-Pacific, North America, Europe, Middle East & Africa, and Latin America
• Country-level forecasts from 2022-2028 covering 15 major countries from the regions as mentioned above
• Black beer submarket forecasts from 2022-2028 covering the market by product, by packaging, by sales channel, and geography
• Various industry models such as SWOT analysis, Value Chain Analysis about the market
• Analysis of the key factors driving and restraining the growth of the global, regional, and country-level black beer markets from 2022-2028
• Competitive Landscape and market positioning of top 10 players operating in the market